D plus specialist Curvy Kate has appointed previous Zoggs employee Rachel Jenkins (pictured) as head of sales amidst a reorganisation of its sales team. Jenkins’s role is newly created and will focus on Curvy Kate’s key accounts and distribution across 32 countries worldwide.
With over 15 years’ experience in the intimate apparel industry, Jenkins will strengthen and support the newly restructured sales team, which has appointed in-house representatives.
“We are focussing our attention on improving customer relations and service worldwide,” says Steve Hudson, managing director of Curvy Kate. “The initial response to Curvy Kate has been remarkable and we want to build on that across our entire customer base without stretching our customer service team. With Rachel’s experience and knowledge of the industry, we look to grow the business both in the UK and internationally.”
Rachel Jenkins commented: “I’m thrilled to be part of the Curvy Kate team, the product is fantastic and I’m really looking forward to working with the retailers.”
Buyers can view the latest autumn/winter 13 lingerie and swimwear collections from Curvy Kate at Moda Lingerie & Swimwear on 17-19 February at the NEC Birmingham.