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SEBAGO® INTRODUCES LITESIDES & NEW HANDSEWN LOAFERS

SEBAGO® INTRODUCES LITESIDES & NEW HANDSEWN LOAFERS
08 Jul 2016

Global brand releases updates to its signature loafer collections

ROCKFORD, MI (May 9, 2016)—

Sebago is proud to introduce a premium collection of updates to its’ signature handsewn, moccasin constructed loafers for Spring/Summer 2017.

For over 70 years, Sebago has been crafting authentic shoes with timeless design, including the original handsewn Classic beefroll penny loafer that remains unchanged since it was first made in 1946. The new collections harken back to Sebago’s heritage, but are executed for today’s consumer in handcrafted, comfortable and premium leathers.  Men can expect to see Sebago’s new Legacy penny loafer in a selection of subtle but stand-out colours, like red and navy, in matte or oiled waxy leathers. Women’s styles include updates to the signature Plaza silhouette in luscious Italian suedes including pink, soft grey and taupe, as well as the classic black ,cordo and brown oiled leather. A new pattern is also introduced, in the shape of the Plaza Tassel, featuring its’ namesake feature for a look of pure elegance.

“This season we introduce simple designs that are perfected through craftsmanship and the use of premium materials,” says John Estes, VP and GM for Sebago, “The importance and reverence of craft has been with Sebago from the beginning and continues to inspire us to deliver the finest products for a life well crafted.”

 

Sebago is excited to announce the launch of its’ new Litesides Collection; a range of lightweight, boat shoes for Spring/Summer 2017. Responding to the growing trend towards ultra-lightweight products and the athleisure category, this new collection meets the needs of an active lifestyle for both men and women.

Inspired by the brand’s iconic Docksides® boat shoe, the Litesides Collection reinterprets the infamous silhouette in an execution that is 30% lighter than the authentic Docksides®

Available in a range of soft leathers, featuring an anatomical, cushioned footbed with padded heel cup and channel-siped sole with non-marking rubber for added traction.  Colours available for men range between a brighter red or blue, alongside classic neutrals such as navy, grey and brown oiled waxy leather. Women can choose from a selection of pink, navy and medium brown.

“With lightweight footwear continuing to trend strong,” says John, Estes, VP and GM of Sebago, “Litesides offer the function, comfort and style our consumers are looking for on the deck and the dock.”

 

To learn more about Sebago, visit: www.sebago.com

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About Sebago®

Established in 1946, Sebago® represents authentic product and timeless design. The original, handsewn Classic beefroll penny loafer and Docksides® boat shoe remain unchanged since they were first crafted by Sebago decades ago. While embracing their New England heritage, Sebago crafts new, modern silhouettes with the finest materials and sophisticated styling for today’s consumers. 

 

About Wolverine Worldwide

With a commitment to service and product excellence, Wolverine Worldwide is one of the world’s leading marketers of branded casual, active lifestyle, work, outdoor sport and uniform footwear and apparel. The Company’s portfolio of highly recognized brands includes: Bates®, Chaco®, Hush Puppies®, HYTEST®, Keds®, Merrell®, Saucony®, Sebago®, Soft Style®, Sperry Top-Sider®, Stride Rite® and Wolverine®. The Company also is the exclusive footwear licensee of the well-known brands Cat® and Harley-Davidson®. The Company’s products are carried by leading retailers in the U.S. and globally in 190 countries and territories. For additional information, please visit our website, www.wolverineworldwide.com

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