Gardiners are excited to see their own UK leading British safety footwear brand, Amblers Safety, launch a website dedicated to the label's growing safety footwear styles.
The management team of industrial footwear and workwear distributor, Footsure Western Ltd (part of the Gardiner group), saw a necessity in the UK market for a quality comfort safety brand at value prices. With its reputation of supplying dependable footwear to the trade, in 1980 formed its own brand of stylish, innovative safety designs named Amblers Safety to distribute to the construction, agricultural, contract and service industries. Growing from strength to strength, this is now a leading safety footwear brand dedicated to providing hardwearing footwear and consistent comfort to the wearer.
For this season, the UK brand has undergone some exciting brand development. Retailers are starting to see a new stronger logo and strapline pushing the three core values that came out of extensive research from retailers, end-users and distributors – Comfort – Quality – Value for Money.
Paul Wheeler, Sales and Marketing Director says, “Amblers Safety is in a prime position for development, having more strengths than weaknesses and holding opportunities for the future. The focus of the re-envision will aim to raise awareness amongst end-users and increase sales in a larger number of market sectors. Giving Amblers Safety an ‘identity’ and position in the market allows end-users and distributors to easily understand the brand’s core strengths - comfort, quality and value for money - and help inform their purchasing decision.”
Follow Amblers Safety online:
For more information visit www.amblerssafety.com