The Autumn/Winter 2014 collection smoothly continues on from the previous summer range bringing in new colour tones: burgundy, plum and deep purple as well as new on-trend designs. Although still faithful to the Guide London signature look, one can see influence from MOD and Teddy Boy type styling. This season we are playing with the boundaries between formal and casual to create a beautiful collection that has a more relaxed feel. Autumn/Winter 2014 for Guide, is about producing clothing that is easy to wear while still remaining elegant - fashionable sophistication.
Looking at the formal line of the range you will notice that some collars have become smaller and detailing more subtle. The main focus has switched from intricate details, to fabric
- quality and structure. Shirts made from Austrian supreme quality fabrics, two-tone shirts and oxford shirts with woven patterns are introduced for the first time alongside the new jacquards, popular double collars and party cotton sateen shirts. However, we haven’t abandoned detailing completely. Details are used sparingly and wisely. Fine detail on the collar, cuffs or placket or contrast panelling are very often hidden to cleverly surprise the wearer.
Tailoring consists of stylish notch lapel jackets and new peak collar jackets, crombie coats and long double breasted military coats. For those who are looking for that seasonal heritage style we designed a tweed jacket with matching tweed trousers in a very flattering fit. Autumn/Winter 2014 also introduces jackets with a new contrast top collar detail to add an extra fashion edge.
The casual line on the other hand has become smarter. Long sleeve and short sleeve polo shirts feature some higher collars, which make them easy to be dressed up or down. Again, the fine detailing contributes to a cleaner, fuss free look. Knitwear includes classic plain ‘V’ neck and crew neck jumpers available in several colours, chunky knitwear as well as striped crew neck knits and dogtooth jacquard cardigan.
Alongside the main collection we will also offer an explosive sub range that features a variety of prints. Selected bright patterns were first seen in the Spring/Summer’14 collection. In Autumn/Winter we have carried on in developing prints. We added new all over big prints in bright playful colours as well as smaller geometrical ones for those who prefer a more refined look.
Accessories beautifully compliment a Guide London outfit. Our popular multicolour socks are carefully crafted and bring new patterns and hues. We are planning to introduce a new collection of leather belts and wallets as well.