18-20 February 2018, NEC Birmingham

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Buyers’ incentive at Parfait


Moda Lingerie exhibitor Parfait is offering visitors the chance to win an exquisite lingerie set at this season’s show. The brand is hosting a promotion whereby all visitors who share news of Parfait’s new autumn designs will be entered into a competition to win a lingerie set of their choice. 

The prize can be selected from Parfait’s a/w 17 collection, which represents one of the brand’s most comprehensive offers to date. Inspired by Parisian chic, the latest range focuses on three key stories; Dark Romance, Cabaret flair and Structure Architectural. 

Targeting lace and frill seekers, Dark Romance is characterised by black-grounded floral prints, nude and sheer lace and sensual styling. For Cabaret Flair meanwhile, the Jet Black, French Blue (pictured) and Tango Red allude to a more dramatic take on Parfait’s perfectly-fitting styles and silhouettes. 

For Structured Architecture meanwhile, geometric influences are interpreted through zig-zags, sheer panels and stripes in a bold structure that creates effortlessly chic and simplistic styles. 

Established in 2010, Parfait is a global brand whose aspirations to deliver perfectly-fitting and fashion-forward lingerie to consumers worldwide has seen it establish a firm presence across Europe, the US and Canada. Offering its core styles in sizes 30-44 A-G and XS to 4XL, the brand operates on a consumer-centric philosophy which puts comfort at the forefront of each of its creations without any compromise to aesthetics. 

To be in with a chance of winning a beautiful lingerie set from Parfait’s a/w 17 collection, simply retweet this story via Twitter here



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